Work Description

“Black PR: The Beauty of Darkness”

“Black PR: The Beauty of Darkness” (PR Đen: Vẻ đẹp của Bóng tối) is the first and, to date, only novel to unveil the dark underbelly of the Public Relations (PR) industry through the lens of Amory – the ultimate symbol of power within the clandestine organization GBPR (Global Black PR).

In a world where information is a weapon and public emotion is currency, GBPR exists as an invisible force – no headquarters, no legal entity, untraceable. They achieve victory not with truth, but with fake news and manipulated belief. They destroy opponents not with bullets, but with a hashtag.

Amory is not a villain, but the embodiment of a modern paradox: where ethics become a quantifiable choice, and truth is merely the most widely spread version.

The work is a reader’s journey into the world of global black media campaigns – from overthrowing governments, manipulating elections, corrupting younger generations, to designing sophisticated psychological warfare campaigns never before revealed.

“Black PR: The Beauty of Darkness” is not just a novel about media and public relations. It is a warning. A mirror reflecting the world we live in and may be being led by.

Le Tran Bao Phuong
Author